Shopware version
Industry
- Paint and coatings industry
Company
Features
- Project volume: €50,000-100,000
- B2C (in the B2B sector also known as "Mylands" in Germany)
- Sold throughout Europe (focus: Germany and Austria)
- Future focus on internationalization
- Sales channels: MissPompadour store, Otto.de, Avocado store
- ecommerce pure player
- Just under 4,000 products (10 to 15 variants per paint) in 50 categories
- Categorization of paints by qualities such as mood, impact, home style