New
24/04/2025
Introducing the Shopware Community Hub
The Shopware Community Hub supports both your personal journey and the collective strength of the community, empowering all of us to grow together and succeed.
Content to level up your business
The freshest ecommerce insights, expert advice, and product news
From global business trends and hot product news to community events and developer know-how. Get all the content you need to stay ahead.
All articles
New
23/04/2025
Emerce100: Shopware Recognized as a Top Performer in E-Commerce
Shopware has once again been listed on the Emerce100 in 2025, which annually recognizes the best ebusiness companies. We are proud to be among the best providers in two categories: open source and commercial ecommerce solutions.
New
23/04/2025
From chaos to control: Mastering complexity in ecommerce
The world moves fast. Business moves faster. Complexity isn’t a roadblock—it’s your playing field. In this first article, we’re flipping the script on business challenges, showing you how the smartest leaders turn chaos into competitiveness.
New
22/04/2025
Stability in uncertain times: Why choosing a reliable ecommerce platform matters now more than ever
In today’s unpredictable global climate, marked by geopolitical tensions, economic shifts, and regulatory changes, this blog explains why choosing a reliable, future-proof ecommerce platform like Shopware is more important than ever.
New
22/04/2025
Omnichannel Commerce: How to optimize your sales strategy across all channels
This blog explains how omnichannel commerce works, the key benefits it offers, and how to successfully connect all your sales channels with the right strategy.
New
17/04/2025
How artificial intelligence is reshaping ecommerce
In this post, we'll explain AI's role in ecommerce and its benefits to both businesses and consumers.
10/04/2025
Extension Verifier: Lint, format and refactor extensions or projects
Discover the Extension Verifier – a powerful developer tool for linting, formatting, and refactoring Shopware extensions.
10/04/2025
Voices of Ecommerce: Expert Insights on the Future of Online Retail in 2025
Explore what’s shaping ecommerce in 2025 – from AI personalization to seamless checkouts and global growth. This post shares expert insights from the Mollie Ecommerce Playbook, featuring voices from top industry leaders.
10/04/2025
Shopware Developer Digest March 2025
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
09/04/2025
Shopware 6.7 Release Candidate 2 – now available
Get ready for the official release of Shopware 6.7: Discover the key technical updates in Release Candidate and start testing and adapting your extensions early. Learn more now!
09/04/2025
Efficient inventory management in ecommerce: How to tackle the elephant in the room!
Struggling with inventory? Learn how Shopware and Planet OMS help you manage stock, handle returns, and keep all channels in sync.
08/04/2025
Real-Time Personalization in Headless Commerce: Strategies & Technologies
Real-time personalization boosts sales, loyalty, and user experience. Learn how to create tailored shopping journeys with Shopware’s headless commerce setup – powered by data, AI, testing strategies, and real customer success stories.
07/04/2025
The Hybrid Sales Model: Redefining B2B Success
Discover why a hybrid sales model is not just a “nice-to-have” but a critical success factor in modern B2B business.
04/04/2025
Shopware Community Day 2025: Three Stages, Top Speakers, and a Brand-New Location
Mark your calendar: On June 4, 2025, Shopware Community Day comes to Cologne for the first time – and we’re celebrating 25 years of Shopware! Discover what’s planned across three stages, masterclasses, and meetups – and learn how to get your ticket.
03/04/2025
Deep Dive SEO Urls
In this blog post, we will explore the world of SEO URLs, why we chose that particular system, and how it works in Shopware.
02/04/2025
TikTok Shop with Shopware – Unlock the power of Social Commerce for your online business
TikTok Shop just launched in Germany. Learn how to sell your Shopware products on TikTok – with or without a connector. Includes step-by-step setup guide and marketing tips.
01/04/2025
How to balance marketplaces and omnichannel commerce to win in B2B
How can B2B brands leverage marketplaces without losing control over pricing and customer relationships? Learn how to balance marketplaces and omnichannel commerce for long-term success.
31/03/2025
B2B ecommerce: Opportunities, challenges, and solutions
B2B ecommerce has established itself as a powerful sales channel. But what benefits can you expect – and what challenges should you be prepared for? This practical guide will help you get started.
31/03/2025
Optimizing the PayPal payment handler for the 6.7 release
With PPI-1056, the PayPal extension has undergone one of its most significant internal refactors to date. This release is not just about modernizing the codebase — it’s about creating a sustainable foundation for future development. Learn more!
27/03/2025
Is your conversion rate stuck? Try these optimization tips now!
Lots of traffic but barely any revenue? We’ll show you how to reduce cart abandonments and boost your conversion rates with hands-on tips and expert insights from the Shopware network.
25/03/2025
PCI DSS 2025: What online merchants need to do now to stay compliant
Starting April 2025, new requirements from the PCI DSS (Payment Card Industry Data Security Standard) will come into effect. In this article, we’ll show you what to expect – and how Shopware helps simplify the process.
20/03/2025
Empowering the customer: How digital self-service accelerates b2b sales and boosts customer satisfaction
We’re spotlighting a major trend in B2B: Digital Self-Service. Learn how this approach relieves your sales team and boosts customer satisfaction in the long run.
18/03/2025
Composable commerce – definition and advantages for your store
Are rigid systems holding you back? Discover how composable commerce empowers you to adapt quickly to market changes and future-proof your business.
14/03/2025
Shopware Developer Digest February 2025
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
13/03/2025
Major 6.7 – when and why to upgrade
Are you thinking about upgrading to Shopware 6.7? Find out in this article when it makes sense to upgrade and why the European Accessibility Directive (EAA) is particularly important now.
12/03/2025
Fair Usage Policy: Key facts for Community Edition merchants
On March 24, 2025, Shopware’s general T&Cs will be updated to include the Fair Usage Policy. Learn what this means for Community Edition users, how it impacts you, and what key aspects you need to consider.
12/03/2025
Shopware AI Copilot: 12 AI features that revolutionize your ecommerce
Artificial intelligence offers you many opportunities to improve your everyday ecommerce business. This article details the benefits that Shopware's AI-powered capabilities yield.
06/03/2025
Expanding your reach: How Shopware Multichannel Connect helps you sell globally
Want to sell internationally? 56% of global ecommerce sales are generated via online marketplaces. Find out here how to successfully sell on global marketplaces with a well-thought-out multichannel strategy and the right tools.
27/02/2025
6 challenges of global ecommerce expansion – and how to overcome them with Shopware
Expanding your ecommerce business internationally unlocks great opportunities but also big challenges. In this post, we’ll explore 6 challenges businesses face when expanding globally – and how Shopware provides the tools to navigate them successfully.
21/02/2025
Cross-border ecommerce: What you need to know to go global
Discover how you can open up new markets and scale your business internationally with cross-border ecommerce! In part 1 of this blog series, you will learn all about the opportunities, challenges and strategies for successful cross-border trade.
