New
10/04/2025
Extension Verifier: Lint, format and refactor extensions or projects
Discover the Extension Verifier – a powerful developer tool for linting, formatting, and refactoring Shopware extensions.
Content to level up your business
The freshest ecommerce insights, expert advice, and product news
From global business trends and hot product news to community events and developer know-how. Get all the content you need to stay ahead.
All articles
New
10/04/2025
Voices of Ecommerce: Expert Insights on the Future of Online Retail in 2025
Explore what’s shaping ecommerce in 2025 – from AI personalization to seamless checkouts and global growth. This post shares expert insights from the Mollie Ecommerce Playbook, featuring voices from top industry leaders.
New
10/04/2025
Shopware Developer Digest March 2025
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
New
09/04/2025
Shopware 6.7 Release Candidate 2 – now available
Get ready for the official release of Shopware 6.7: Discover the key technical updates in Release Candidate and start testing and adapting your extensions early. Learn more now!
New
09/04/2025
Efficient inventory management in ecommerce: How to tackle the elephant in the room!
Struggling with inventory? Learn how Shopware and Planet OMS help you manage stock, handle returns, and keep all channels in sync.
New
08/04/2025
Real-Time Personalization in Headless Commerce: Strategies & Technologies
Real-time personalization boosts sales, loyalty, and user experience. Learn how to create tailored shopping journeys with Shopware’s headless commerce setup – powered by data, AI, testing strategies, and real customer success stories.
New
07/04/2025
The Hybrid Sales Model: Redefining B2B Success
Discover why a hybrid sales model is not just a “nice-to-have” but a critical success factor in modern B2B business.
New
04/04/2025
Shopware Community Day 2025: Three Stages, Top Speakers, and a Brand-New Location
Mark your calendar: On June 4, 2025, Shopware Community Day comes to Cologne for the first time – and we’re celebrating 25 years of Shopware! Discover what’s planned across three stages, masterclasses, and meetups – and learn how to get your ticket.
New
03/04/2025
Deep Dive SEO Urls
In this blog post, we will explore the world of SEO URLs, why we chose that particular system, and how it works in Shopware.
New
02/04/2025
TikTok Shop with Shopware – Unlock the power of Social Commerce for your online business
TikTok Shop just launched in Germany. Learn how to sell your Shopware products on TikTok – with or without a connector. Includes step-by-step setup guide and marketing tips.
New
01/04/2025
How to balance marketplaces and omnichannel commerce to win in B2B
How can B2B brands leverage marketplaces without losing control over pricing and customer relationships? Learn how to balance marketplaces and omnichannel commerce for long-term success.
New
31/03/2025
B2B ecommerce: Opportunities, challenges, and solutions
B2B ecommerce has established itself as a powerful sales channel. But what benefits can you expect – and what challenges should you be prepared for? This practical guide will help you get started.
New
31/03/2025
Optimizing the PayPal payment handler for the 6.7 release
With PPI-1056, the PayPal extension has undergone one of its most significant internal refactors to date. This release is not just about modernizing the codebase — it’s about creating a sustainable foundation for future development. Learn more!
27/03/2025
Is your conversion rate stuck? Try these optimization tips now!
Lots of traffic but barely any revenue? We’ll show you how to reduce cart abandonments and boost your conversion rates with hands-on tips and expert insights from the Shopware network.
25/03/2025
PCI DSS 2025: What online merchants need to do now to stay compliant
Starting April 2025, new requirements from the PCI DSS (Payment Card Industry Data Security Standard) will come into effect. In this article, we’ll show you what to expect – and how Shopware helps simplify the process.
20/03/2025
Empowering the customer: How digital self-service accelerates b2b sales and boosts customer satisfaction
We’re spotlighting a major trend in B2B: Digital Self-Service. Learn how this approach relieves your sales team and boosts customer satisfaction in the long run.
18/03/2025
Composable commerce – definition and advantages for your store
Are rigid systems holding you back? Discover how composable commerce empowers you to adapt quickly to market changes and future-proof your business.
14/03/2025
Shopware Developer Digest February 2025
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
13/03/2025
Major 6.7 – when and why to upgrade
Are you thinking about upgrading to Shopware 6.7? Find out in this article when it makes sense to upgrade and why the European Accessibility Directive (EAA) is particularly important now.
12/03/2025
Fair Usage Policy: Key facts for Community Edition merchants
On March 24, 2025, Shopware’s general T&Cs will be updated to include the Fair Usage Policy. Learn what this means for Community Edition users, how it impacts you, and what key aspects you need to consider.
12/03/2025
Shopware AI Copilot: 12 AI features that revolutionize your ecommerce
Artificial intelligence offers you many opportunities to improve your everyday ecommerce business. This article details the benefits that Shopware's AI-powered capabilities yield.
06/03/2025
Expanding your reach: How Shopware Multichannel Connect helps you sell globally
Want to sell internationally? 56% of global ecommerce sales are generated via online marketplaces. Find out here how to successfully sell on global marketplaces with a well-thought-out multichannel strategy and the right tools.
27/02/2025
6 challenges of global ecommerce expansion – and how to overcome them with Shopware
Expanding your ecommerce business internationally unlocks great opportunities but also big challenges. In this post, we’ll explore 6 challenges businesses face when expanding globally – and how Shopware provides the tools to navigate them successfully.
21/02/2025
Cross-border ecommerce: What you need to know to go global
Discover how you can open up new markets and scale your business internationally with cross-border ecommerce! In part 1 of this blog series, you will learn all about the opportunities, challenges and strategies for successful cross-border trade.
19/02/2025
Shopware 6 release news: Discover the new features in February 2025
The new Shopware version 6.6.10.0 provides new features and improvements, e.g., a function for e-invoices and improved email integration with Office365. Find out all the details here!
14/02/2025
Shopware Developer Digest January 2025
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
12/02/2025
No lock-ins, no limits. Best practices for a seamless migration to Shopware
Avoid vendor lock-in and migrate to Shopware with confidence. Discover best practices for seamless replatforming, ensuring flexibility, scalability, and full control over your ecommerce operations while minimizing risks and future-proofing your business.
10/02/2025
G2 Winter Reports 2025: Shopware leads in 13 categories
Shopware shines in G2's 2025 Report, continuing its 2024 ecommerce success. In this blog post, you'll learn exactly what G2 is, how the review platform works, and which awards Shopware was able to secure in 2025.
07/02/2025
Community announcement: Active development on GitHub
Since mid-December 2024, all active development on the shopware/shopware repo now happens exclusively in the open on GitHub. Learn more about this here!
05/02/2025
Breaking free from vendor lock-in: Strategic steps for decision makers
With this second part of our series, we offer a strategic framework for identifying, mitigating, and ultimately overcoming vendor lock-in, empowering you to future-proof your operations while fostering flexibility and resilience.
