From global business trends and hot product news to community events and developer know-how. Get all the content you need to stay ahead.
Real-time personalization boosts sales, loyalty, and user experience. Learn how to create tailored shopping journeys with Shopware’s headless commerce setup – powered by data, AI, testing strategies, and real customer success stories.
Discover why a hybrid sales model is not just a “nice-to-have” but a critical success factor in modern B2B business.
Mark your calendar: On June 4, 2025, Shopware Community Day comes to Cologne for the first time – and we’re celebrating 25 years of Shopware! Discover what’s planned across three stages, masterclasses, and meetups – and learn how to get your ticket.
In this blog post, we will explore the world of SEO URLs, why we chose that particular system, and how it works in Shopware.
TikTok Shop just launched in Germany. Learn how to sell your Shopware products on TikTok – with or without a connector. Includes step-by-step setup guide and marketing tips.
How can B2B brands leverage marketplaces without losing control over pricing and customer relationships? Learn how to balance marketplaces and omnichannel commerce for long-term success.
B2B ecommerce has established itself as a powerful sales channel. But what benefits can you expect – and what challenges should you be prepared for? This practical guide will help you get started.
With PPI-1056, the PayPal extension has undergone one of its most significant internal refactors to date. This release is not just about modernizing the codebase — it’s about creating a sustainable foundation for future development. Learn more!
Lots of traffic but barely any revenue? We’ll show you how to reduce cart abandonments and boost your conversion rates with hands-on tips and expert insights from the Shopware network.
Starting April 2025, new requirements from the PCI DSS (Payment Card Industry Data Security Standard) will come into effect. In this article, we’ll show you what to expect – and how Shopware helps simplify the process.
Get ready for the official release of Shopware 6.7: Discover the key technical updates in Release Candidate 1 and start testing and adapting your extensions early. Learn more now!
We’re spotlighting a major trend in B2B: Digital Self-Service. Learn how this approach relieves your sales team and boosts customer satisfaction in the long run.
Are rigid systems holding you back? Discover how composable commerce empowers you to adapt quickly to market changes and future-proof your business.
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
Are you thinking about upgrading to Shopware 6.7? Find out in this article when it makes sense to upgrade and why the European Accessibility Directive (EAA) is particularly important now.
On March 24, 2025, Shopware’s general T&Cs will be updated to include the Fair Usage Policy. Learn what this means for Community Edition users, how it impacts you, and what key aspects you need to consider.
Artificial intelligence offers you many opportunities to improve your everyday ecommerce business. This article details the benefits that Shopware's AI-powered capabilities yield.
Want to sell internationally? 56% of global ecommerce sales are generated via online marketplaces. Find out here how to successfully sell on global marketplaces with a well-thought-out multichannel strategy and the right tools.
Expanding your ecommerce business internationally unlocks great opportunities but also big challenges. In this post, we’ll explore 6 challenges businesses face when expanding globally – and how Shopware provides the tools to navigate them successfully.
Discover how you can open up new markets and scale your business internationally with cross-border ecommerce! In part 1 of this blog series, you will learn all about the opportunities, challenges and strategies for successful cross-border trade.
The new Shopware version 6.6.10.0 provides new features and improvements, e.g., a function for e-invoices and improved email integration with Office365. Find out all the details here!
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
Avoid vendor lock-in and migrate to Shopware with confidence. Discover best practices for seamless replatforming, ensuring flexibility, scalability, and full control over your ecommerce operations while minimizing risks and future-proofing your business.
Shopware shines in G2's 2025 Report, continuing its 2024 ecommerce success. In this blog post, you'll learn exactly what G2 is, how the review platform works, and which awards Shopware was able to secure in 2025.
Since mid-December 2024, all active development on the shopware/shopware repo now happens exclusively in the open on GitHub. Learn more about this here!
With this second part of our series, we offer a strategic framework for identifying, mitigating, and ultimately overcoming vendor lock-in, empowering you to future-proof your operations while fostering flexibility and resilience.
Vector-based recommendations and dynamic comparison tables can significantly improve the user experience and increase the conversion rate. This blog post covers two modern approaches that developers can implement.
When the entire Shopware team comes together, it’s a big event. And when it also marks the start of a new year and celebrates 25 years of Shopware – even more so. Learn more about this special event that recently took place.
Uncover the hidden dangers of vendor dependency and how they impact scalability, innovation, and flexibility. Learn actionable strategies to break free, reduce risks, and build a future-proof ecommerce infrastructure that drives sustainable growth.
In this blog post, our partner DooFinder demonstrates how Shopware stores were able to boost their conversions with the Search and Discovery tool. Learn how you can also improve your customer interactions with Search & Discovery optimization.
