Turn browsers into loyal subscribers

Future-proof your sales strategy with Shopware Subscriptions

Experience the power of recurring revenue. With the Shopware Subscriptions feature, implementing a subscription model has never been easier. Strengthen customer loyalty, increase customer lifetime value, and ensure a profitable future for your business. Start redefining your sales strategy today!

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A subscription service with a 'Subscribe now' button. It includes visuals of delivered packages, a bag of coffee beans, and a frequency selection interface for deliveries.
Subscription service automated

Experience the perks of Shopware's Subscriptions feature

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Order automation simplified

Automate the process of creating new orders for all subscription-based products, reducing your manual workload and improving your planning capabilities.

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Effortless recurring orders

Ensure your customers enjoy the luxury of getting their favorite products delivered automatically at regular intervals. This hassle-free and reliable service is highly valued by many consumers.

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Encourage customer-driven service

Provide your customers with the ability to easily manage and cancel their subscriptions right from the storefront, offering them more flexibility and clear visibility.

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Personalize reorder intervals

Customize the subscription frequency according to your requirements. Take advantage of the freedom to define subscription intervals for different products.

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Define subscription availability rules

Limit subscriptions to certain customer categories or markets, enabling you to offer exclusive offers to loyal customers or suggest subscriptions targeted to different customer groups.

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Compete with attractive subscription discounts

Provide individualized discounts on subscription items, configurable per delivery interval. This drives customer loyalty and incentivizes longer-term product commitments.

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Set minimum subscription terms

Define individual minimum subscription terms for each delivery interval, ensuring greater planning security and enabling attractive discount opportunities.

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Seamless integration with Rule and Flow Builder

The Subscriptions feature integrates effortlessly with Shopware's Rule and Flow Builder, enabling automated rules and workflows specific to your configured subscriptions.

A subscription management interface showing details for an active subscription. The next execution date is set for 11/09/2023, with a frequency of "every second week" and subscription number 10000. The product listed is "Aerodynamic Aluminum eBüste," priced at €528.40 with a quantity of one. Payment method is "Cash on delivery," and the shipping method is "Standard." Shipping costs are €0.00, and the recurring total (gross) is €528.40.
Beyond Transactions

Increase brand loyalty and customer lifetime value

Shopware Subscriptions now empowers you to captivate and inspire your customers in unique and inventive ways. This customizable feature provides a smooth and clear order journey, nurtures brand and product loyalty, and allows you to delight your customers with ingenious and personalized product combinations.

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Cross-industry compatibility

Shopware's one-for-all solution: Subscriptions

Use the Subscriptions feature to sell everyday essentials like coffee, toilet paper, and cat food – products that need to be restocked regularly. It's also perfect for offers such as beauty products and grocery boxes, highlighting its versatile use.

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Groceries and beverages

Envision subscription offerings like meal kits, exclusive wine memberships, regular coffee and tea shipments, and premium gourmet dining experiences.

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Health and wellness

Gym memberships, yoga, and meditation app subscriptions, as well as vitamins, supplements, and customized health and wellness boxes, are all in vogue.

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Books and magazines

Subscriptions for digital and print books, magazines, and newspapers are widely distributed.*

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Clothing and fashion

With the Subscriptions feature, you can offer regular deliveries of clothing, footwear, and accessories tailored to your customers' style and taste.

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Beauty and grooming products

Offer your customers the ability to easily repurchase their essential skin care products, cosmetics, shaving blades, and other personal care items.

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Pet supplies

There are subscriptions for pet food, toys, and even monthly surprise boxes for pets.

Martin Linges - Product Owner Checkout, Payments & Shipping

Martin Lingens

Product Owner Features at Shopware

* Shopware is designed to cater to a wide range of scenarios. For any specific needs beyond its core capabilities, there are options to expand its functionality through additional development or by adding extensions.