Where performance meets possibility.

Stay ahead in the competitive world of sporting goods retail with Shopware, the trusted ecommerce platform designed to meet the unique needs of your industry. Whether you specialize in outdoor gear, team sports equipment, or fitness accessories, our innovative solutions help you deliver exceptional customer experiences, streamline your operations, and drive growth.

Leading sporting goods brands trust in Shopware.
Understanding your requirements.

Managing seasonal demand and product variations.

Seasonality and product variations make managing stock complex in sporting goods.

Shopware’s inventory management handles product variations like size and color, while automated stock updates ensure accurate inventory. Dynamic filters allow customers to easily find what they need, and the AI Copilot Search by Context feature can suggests relevant seasonal items, helping businesses stay agile during peak periods and ensuring a smooth shopping experience.

Optimizing logistics for high-volume sports apparel orders.

Handling high-volume orders, especially during peak seasons, requires efficient logistics.

Shopware integrates with logistics providers to manage multi-warehouse inventories and shipping routes. With Flow Builder, automate stock notifications and shipping tasks. Use Rule Builder to tailor shipping options for B2B and B2C, ensuring faster, more efficient fulfillment during busy periods and reducing delays.

Handling B2B and B2C sales simultaneously.

Serving both B2B and B2C customers in the sports and outdoor industry requires tailored approaches.

Shopware’s B2B Components offer bulk orders, custom pricing, and specialized account access. For high-value negotiations, Digital Sales Rooms provide personalized spaces for B2B clients. For B2C, customized shopping experiences, flexible payment options, and seamless fulfillment simplify the buying journey for all customers.

Engaging customers with personalized shopping experiences.

Personalized shopping is essential for boosting customer engagement in the sports equipment industry.

With Shopware's 3D and AR features, shoppers can enjoy an immersive and interactive product experience. For instance, they can explore a bike in a 360-degree 3D model, rotating, zooming in, and examining every detail—from the frame design and gear components to color options. Shopware also makes it easy for merchants to create these stunning 3D visuals, elevating the online shopping experience effortlessly.

Fischer Sports, a Shopware customer and an Austrian manufacturer of winter sports equipment, exemplifies the power of personalization. They offer a “Find local dealers” feature, enabling customers to locate nearby shops and access products faster without waiting for shipping. This feature not only enhances convenience but also improves the overall shopping experience by bridging the gap between online and offline retail.

Maintaining real-time inventory insights across multiple sales channels.

Managing inventory across multiple channels can be challenging.

Shopware’s centralized dashboard provides real-time stock insights, ensuring accurate inventory tracking. Shopware Multichannel Connect seamlessly integrates with marketplaces like Amazon, syncing product listings and inventory. This ensures you avoid overselling, track sales performance, and reorder stock in a timely manner across all platforms.

What business challenges are you dealing with?

Bikebox ceo

Steffen Faulhaber

Chief Executive Officer

Scoring big: The sporting goods industry wins with Shopware.

Discover how sporting goods businesses are hitting their stride with Shopware's innovative solutions. From streamlining operations to reaching global markets, explore case studies to see how industry leaders have tackled their biggest challenges and scored big on growth.

Discover how Shopware powers the sporting goods industry to success.

Explore the unique capabilities and features that make Shopware the go-to choice for merchants in your industry:

FAQs

Got questions? We’ve got the playbook for your success.

How does Shopware help manage seasonal and diverse inventory?

Shopware provides advanced inventory management tools, including size and color variations, seasonal stock forecasting, and automated restocking alerts. These features help ensure you're always stocked with high-demand products, while minimizing overstock of seasonal items.

Can Shopware integrate with my existing logistics partners and systems?

Yes, Shopware seamlessly integrates with logistics providers and supply chain systems, allowing you to manage shipments, multiple warehouses, and delivery routes from a single platform. This helps streamline order fulfillment, reduce delivery times, and enhance customer satisfaction.

How does Shopware personalize the shopping experience for customers?

Shopware enhances engagement in the sporting goods industry by offering personalized shopping experiences through features like the product configurator, 3D & AR commerce, AI Copilot, and additional extensions such as shop the look, product advisor, and store locator.

Can Shopware handle B2B and B2C sales in the sporting goods industry?

Yes, Shopware supports both B2B and B2C operations. B2B tools include bulk ordering, custom pricing, and personalized sales rep access. For B2C, the platform offers personalized product suggestions, flexible payment options, and streamlined order processing, making it adaptable for businesses serving multiple customer types.

How can I integrate and manage 3D models for the products in my store?

Shopware makes integrating 3D data files seamless, enabling immersive experiences from the outset. Our forward-thinking approach drives continuous innovation, keeping you at the cutting edge of the spatial revolution. Simplified access to high-quality 3D assets: Upload your 3D data files - Easily upload your existing .glb files to transition your product designs into web-ready 3D models. With just a few clicks, you're ready to get started. Create custom 3D models - Don’t have pre-existing files? No problem. Use tools like Luma AI to create tailored 3D models that meet your specific needs with precision and flexibility. Collaborate with third-party experts - Partner with specialists like Rooom to produce high-resolution 3D models of your products. These collaborations elevate the quality of your digital assets, making your products truly stand out.